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PHEIC下基于社会隐私计算视角的个体信息分享行为影响因素研究

  • 刘雅琦 ,
  • 王玲玉
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  • 中南财经政法大学信息与安全工程学院 武汉 430072
刘雅琦,女,1983 年生,中南财经政法大学信息与安全工程学院副教授。 王玲玉,女,1997 年生,中南财经政法大学信息与安全工程学院硕士研究生。

网络出版日期: 2022-07-12

基金资助

本文系国家社会科学青年基金项目“大数据环境下基于个体识别风险的个人信息利用研究”(项目编号:14CTQ 016)的研究成果之一。

Analysis of Individua lInformation Sharing Behavior Influencing Factors Basedon the Perspective of Socia lPrivacy Computing under PHEIC

  • Liu Yaqi ,
  • Wang Lingyu
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  • School of Information and Security Engineering ,Zhongnan University of Economics and Law, Wuhan, 430072

Online published: 2022-07-12

摘要

[目的/意义]国际公共卫生紧急事件(PHEIC )激发了个体信息分享的意愿,由于事件的不确定性,个体的
恐慌情绪上升,易引发非理性个体信息分享行为,阻碍了国际公共卫生紧急事件防控与治理。[方法/过程]通过对
个体内部关注、外部关注构建社会隐私计算视角下的个体信息分享行为理论模型,探究该情境下个体信息分享行
为的形成机制及影响模式。通过问卷调查法,运用基于结构方程模型(SEM )和模糊集定性比较分析方法(fsQCA )
的混合方法对 342 个有效样本进行实证分析。[结果/结论]研究发现,单一影响因素净效应研究方面,自我展现、
隐私顾虑、情感支持、社会责任,群际情绪对用户的信息分享行为存在不同程度的显著影响。在组态视角影响因
素研究方面,内外部关注维度存在交互作用,并且感知成本与感知收益具有非对称因果关系。最后,针对国际公
共卫生紧急事件下个体信息分享行为从内外部视角出发给出相应的对策建议,引导公众理性地参与国际公共卫
生紧急事件,保护个人隐私的同时,提升信息传播效果,进一步促进国际公共卫生紧急事件有序防控。

本文引用格式

刘雅琦 , 王玲玉 . PHEIC下基于社会隐私计算视角的个体信息分享行为影响因素研究[J]. 情报资料工作, 2022 , 43(4) : 71 -82 . DOI: 10.12154/j.qbzlgz.2022.04.008

Abstract

[Purpose/significance] Public Health Emergency of International Concern stimulates the willingness of in?
dividual information sharing. Due to the uncertainty of the event, individual panic rises, which is easy to lead to irratio?
nal individual information sharing behavior and is not conducive to the prevention, control, and governance of PHEIC.
[Method/process] Through the questionnaire survey method, the empirical analysis of342 valid samples uses a hybrid
method based on Structural Equation Modeling (SEM) and fuzzy set qualitative comparative analysis method (fsQCA) to
explore the formation mechanism and influence of social media users' information sharing behavior in this situation
model. [Result/conclusion] In the terms of the net effect of a single influencing factor, self-expression, privacy con ?
cerns, emotional support, social responsibility, and intergroup emotional infection have significant effects on users' in?
formation sharing behavior to varying degrees. In terms of the research on the configuration perspective, the combina ?
tions of influence factors show that there is an interaction between the internal and external dimensions of attention,
and the perceived cost and the perceived benefit-cost have an asymmetric causal relationship. Finally, according to the
individual information-sharing behavior under PHEIC, the corresponding countermeasures and suggestions are given
from the internal and external perspective, guiding the public to participate in PHEIC rationally,protecting personal pri ?
vacy while improving the effectiveness of information dissemination, and further promoting the orderly prevention and
control of PHEIC.
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