理论探讨

突发公共事件网络舆情衰退期研判——基于RBF神经网络的多案例研究 

  • 李晚莲 ,
  • 简燕妮
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  • 1 湖南农业大学公共管理与法学学院 长沙 410128;   2 广东省委党校应急管理教研部 广州 510053
李晚莲,女,1976年生,中共广东省委党校应急管理教研部教授,湖南农业大学公共管理与法学学院教授。 简燕妮,女,1996年生,湖南农业大学公共管理与法学学院硕士研究生。

网络出版日期: 2022-11-14

基金资助

本文系国家社会科学基金项目“突发公共事件非理性网络舆论扩散的阻断机制研究”(项目编号:17BGL180)和广东省委党校共建项目“新时 代党建引领基层社会风险防控共同体研究”(项目编号:HX202207)的研究成果。 

Judgment on the Decline of Network Public Opinion in Emergent Public Events: Multiple Case Study Based on RBF Neural Network

  • Li Wanlian ,
  • Jian Yanni
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  • 1 College of Public Administration and law,Hu’nan Agricultural University,Changsha,410128;   2 Emergency management teaching and Research Department,Guangdong Institute of Public Administration, Guangzhou,510053

Online published: 2022-11-14

摘要

[目的/意义]近年来,引入大数据技术对网络舆情进行整合治理已成为趋势,如何精准识别舆情发展阶段 是舆情治理的重要内容。[方法/过程]文章依据网络舆情系统理论与网络舆情生命周期理论,聚焦突发公共事件 网络舆情衰退期,构建突发公共事件网络舆情衰退期研判指标体系;通过Python爬虫技术获取数据,结合SKEP 算法及RBF神经网络进行多案例实证分析。[结果/结论]文章构建了突发公共事件网络舆情衰退期研判指标体 系,RBF神经网络验证了指标体系的可行性,提出了应对不同突发公共事件网络舆情衰退期的引导策略。为政府 网络舆情治理、定位网络舆情关键节点、加速网络舆情衰退提供相应的理论参考。

本文引用格式

李晚莲 , 简燕妮 . 突发公共事件网络舆情衰退期研判——基于RBF神经网络的多案例研究 [J]. 情报资料工作, 2022 , 43(6) : 48 -57 . DOI: 10.12154/j.qbzlgz.2022.06.006

Abstract

[Purpose/significance] In recent years, it has become a trend to introduce big data technology to integrate and manage online public opinion. How to accurately identify the development stage of public opinion is an important content of public opinion governance. [Method/process] Based on the network public opinion system theory and the network public opinion life cycle theory, the article focuses on the decline period of the network public opinion in emer? gencies, and builds a research and judgment index system for the decline period of the network public opinion in emer? gencies; the data is obtained through Python crawler technology, combined with SKEP Algorithm and RBF neural net? work for multi-case empirical analysis. [Result/conclusion] This paper constructs an index system for judging the de? cline period of network public opinion in emergencies, and the RBF neural network verifies the feasibility of the index system, and proposes a guiding strategy to deal with the decline period of network public opinion in different emergen? cies. It provides corresponding theoretical references for government network public opinion governance, locating key nodes of network public opinion, and accelerating the decline of network public opinion.
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