[目的/意义]人工智能的发展不断形塑着人智交互体验。从早年的聊天机器人ELIZA到近期的AI应用
ChatGPT,由AI驱动的各类应用在自然语言理解与推理上的能力愈发强大。当AI生成内容(AI-Generated Con?
tent,AIGC)逐渐逼近甚至超越人类创建的内容时,自然的人智交互体验为用户提供了便捷高效的信息服务,但也
引发了不容忽视的可信度问题。因此,亟须从社会技术视角重新审议AIGC的可信度评价。[方法/过程]文章采用
规范性分析,在整合可信度研究与AI研究的基础上形成规范性命题。首先,解析了AIGC可信度的概念内涵,继
而从AI作为信息源、交互方式、社会行动者、用户算法隐喻四方面建构人智交互体验中AIGC可信度评价的研究
框架。[结果/结论]首先,文章认为AIGC可信度概念应当涵盖AI的可解释性维度。继而,本文提出AIGC可信度
评价应当建立AI内容生成与技术媒介的整合性视角、重视AI自有示能性以及与交互界面内嵌所产生的多级示能
性叠加、融合AI作为社会行动者的拟人化视角、考虑用户算法素养并重点识别、关注低素养人群。
[Purpose/significance] The development of AI has been constantly shaping the experience of human-AI in?
teractions. From the early stage of chatbot ELIZA to the recent AI application ChatGPT, various AI-powered applica?
tions demonstrate significant progresses in human language understanding and generating and reasoning. When AIGenerated Content (AIGC) becomes increasingly close to human generated content, the nature experience of human-AI
interaction not only provides users with convenient information services but also invites challenges of credibility issues.
Therefore, there is a pressing need to revisit the assessment of AI credibility based on socio-technical perspectives.
[Method/process] The study employs a normative analysis approach, synthesizing the literature of credibility and AI
research to achieve several normative statements about AIGC credibility assessment. First, the article discussed the
conceptualization of AIGC credibility. Moreover, the article pinpointed AIGC credibility by examining AI functionatin?
gas information sources,interactivity, social actors,and users’algorithmic metaphor. [Result/conclusion] First, the arti?
cle proposes that the concept of AIGC credibility should incorporate the dimensions of AI explainability. Moreover, the
article proposes that AIGC credibility assessment should compass the holistic view of AI functionating as content gener?
ator and technological medium, integrate view of AI affordances and generative affordances from third-party interfaces,
underline the anthropomorphism view of regarding AI as a social actor, and encompass the consideration of users’algo?
rithmic literacy by identifying and taking care of the low-literacy users.